News & Updates

GOOD HEALTH MEDIA ADDS SALES DIRECTOR

Digital sales executive Chris Colella joins fastest growing health advertising network.

NEW YORK, NY (March 23, 2010) - Good Health Media announced that interactive advertising sales veteran Chris Colella has joined the company as Sales Director based at the NY headquarters. Colella brings more than 10 years of digital ad sales experience to Good Health Media and several years of experience focused on pharma/health advertisers. Most recently a Sales Director at QualityHealth, Colella grew ad revenues significantly ranking as one of the top performers. He also held senior roles with Digital Grit, a leading digital agency where he managed clients such as Novo Nordisk, Novartis and Schering.

"Chris brings a deep knowledge of the pharmaceutical industry and has unparalleled contacts with top pharma and CPG brands. He will be an immediate asset in working with Good Health Media's advertisers and designing programs that maximize ROI" said Bill Jennings, CEO of Good Health Media.

Good Health Media delivers specific health condition audiences to pharma and consumer brands. The company's "ConditionMatch" technology tracks and targets the most frequent visitors to niche health content, often at half the CPM of the major health portals. Advertisers include: Merck, J&J, Wyeth, Shire, Takeda, Walmart Pharmacy, and Amgen. Good Health Media was recently ranked as the fastest growing health ad network with 93% user growth in the past 12 months (Comscore).

SARAH FAY JOINS GOOD HEALTH MEDIA ADVISORY BOARD

Former CEO of Aegis Media North America to advise fastest-growing health advertising network.

NEW YORK, NY (November 9, 2009) Sarah Fay, former CEO of Aegis Media North America, previously the CEO of Carat and Isobar, has joined the Advisory Board of Good Health Media (GHM), the fastest-growing health advertising network. GHM has expanded 88% in the past year and now totals 24.5 million unique users per month (Comscore).

Fay expands an accomplished GHM Advisory Board, joining Lynn O’Connor Vos, CEO of Grey Healthcare; Riley McDonough, General Manager of Thomson Reuters; and Stuart Bogaty, former Managing Director of McCann-Erickson Healthcare unit J3. "I was attracted to Good Health Media's focus on providing 'in market' health audiences via a range of contextual and behavioral targeting processes," said Fay. "The company's 100% focus on health and wellness ad targeting sets it apart from many other general ad networks attempting to serve this vertical market. Pharmaceutical marketers are shifting significant ad budgets to digital media and GHM is ideally positioned to offer vast online audiences in major health conditions."

Good Health Media (GHM) delivers a mass, condition-specific audience via sophisticated health and wellness sites for such advertisers as Wyeth, Shire, Takeda, Walmart, P&G, Amgen, and Genentech. "Sarah brings a wealth of experience," said Bill Jennings, CEO of Good Health Media. "She will help us serve pharma and consumer health marketers in new and important ways."

GOOD HEALTH MEDIA ADDS SALES DIRECTOR, ADVISORS

Veteran sales executive Neil Strow joins fast-growing niche health advertising network.

Riley McDonough, Lynn O'Connor Vos join Advisory Board.

NEW YORK, NY (October 28, 2009) - Good Health Media (Formerly Good Health Advertising) announced that interactive advertising sales veteran Neil Strow has joined the company as Sales Director, while Riley McDonough and Lynn O'Connor Vos have joined its Board of Advisors.

Strow brings more than 15 years of media sales experience to Good Health Media's fast-growing network of niche health sites. Most recently vp/sales at the Travel Ad Network, he grew ad revenues significantly. He has also held senior ad sales roles with Tivo and The Weather Channel.

McDonough is general manager of Thomson Reuters and former svp of WebMD. Vos is president of Grey Healthcare.

Good Health Media delivers a mass audience (24.5 million unique users per month, according to ComScore) across sophisticated health and wellness sites for such advertisers as Wyeth, Shire, Takeda, Walmart, and Amgen.

"Pharmaceutical brands seek large, condition-specific audiences online, and we have the most precise solution available," said Bill Jennings, CEO of Good Health Media. "Neil will expand our presence with digital agencies and provide innovative solutions to top brands," said Jennings. "Lynn is a pioneer in healthcare advertising and a 20 year veteran of Grey Advertising. Riley is an internet veteran and has built interactive ad sales teams for some of the top media companies including Thompson Reuters, WebMD, and ESPN. Their extensive media and health backgrounds will help guide Good Health Media as we develop and refine new products and services."

Interactive Veteran Bill Jennings Joins Vertical Ad Network Good Health Advertising as Chief Executive Officer

Company closes $1 million first round of funding with Metamorphic Ventures

New York, NY June 30, 2009 - Good Health Advertising announced that interactive advertising sales veteran Bill Jennings has joined the company as Chief Executive Officer. Good Health Advertising is a leading interactive ad sales network focused on high quality health, wellness and "condition specific" sites.

In addition, the company recently closed a $1 million Series A equity round of venture funding with Metamorphic Ventures, a venture capital firm focused on digital media and transaction processing technology. Individual investors in the company include Joe Apprendi CEO of Collective Media; Chris Young CEO of Digital Broadcasting Group; Geoff Judge, co-founder of 24/7 Real Media Inc.; William Benedict, president of Alpine Meridian Inc.; Mike Perlis, partner at SoftBank Capital; Larry Braitman, co-founder and former chief executive officer of Adify Corp.; Richard Thompson, co-founder and former president of Adify.

Mr. Jennings brings more than 20 years of media sales management experience to Good Health Advertising. He has built interactive sales and marketing teams for major media companies including A&E Television Networks, CMGi and News Corp and VC backed start ups such as Mobile Posse, Vitrue and Lightningcast. "We’re thrilled to have Bill Jennings join us as Chief Executive Officer. Bill has the leadership skills, deep industry experience and vision to further build the team and lead Good Health Advertising into our next phase of growth," states Robert Kadar, Chairman and Founder of Good Health Advertising. "Our list of active investors is testament to the exciting growth of the online health industry and the firm belief that our company is positioned for great success."

Mr. Jennings states, "I was attracted to the Good Health Advertising Network because the company utilizes many creative ways for pharmaceutical and consumer brands to connect with specific health condition categories and the general “wellness” market. It utilizes cutting edge behavioral targeting technology to identify and reach very large condition specific audiences like diabetes, asthma, high cholesterol, and arthritis. There is simply no better way to achieve high reach and optimization aimed at top health categories."

Most recently, Mr. Jennings served as Chief Revenue Officer for Mobile Posse. Previously, he was Chief Revenue Officer for Lightningcast and launched the InStream Ad Network for the company which became the leading broadband video network, prior to its sale to AOL in 2006. Earlier, Mr. Jennings was Vice President of New Media & Business Development at the A&E Television Networks, managing all interactive revenue for A&E, Biography and The History Channel.

About Good Health Advertising Launched in 2007 and based in New York City, Good Health Advertising has quickly grown to be a top-ranked and respected company in the online Health revolution representing a unique collection of Health and Medical Web sites, email lists and applications targeting both Patient and Health Care Professionals.

comScore MediaMetrix ranks Good Health Advertising as the sixth largest Health company on the Internet today with over 16.8MM unique visitors per month.*

* comScore MediaMetrix January 2009.